Have hands-on control

with the Paws dashboard

The user-friendly Paws dashboard and lead management system helps our customers more effectively and efficiently nurture, cultivate and manage their leads. Paws will help inform you about what your prospects are doing on your site, guide you towards your hottest leads, and help you optimize your lead management to get the most out of your system:

  • INFORMS
    Paws helps you discover the “real estate DNA” of your leads and prospects. Agents using Paws learn exactly what is interesting to their leads–from which properties were viewed and saved, to the specific listing details they looked for, and properties that were selected as “favorites.”
  • GUIDES
    The Paws system will help you decipher and interpret the online actions your prospects take, so you can better understand which leads are hotter and more ready to transact, and which ones you should put on the back burner. By identifying and suggesting the hottest, ready-to-transact leads, you’ll know which leads in the Paws system you should focus on first.
  • OPTIMIZES
    Paws helps you optimize your overall lead management including long-term incubation and follow-up, while also enabling you to help turn warm leads into hotter prospects through integration with your trusted mortgage and lending partners.

• Productive, organized, integrated follow-up and incubation of leads
• Easy, efficient collaboration between you and your preferred lenders (who can help share in the cost of the system)
• Seamless integration with other CRM tools like Top Producer® CRM
• Daily or weekly listing emails customized and sent automatically

Paws dashboard is a powerful back-end system to keep you in control, and prospects in a home buying or selling frame-of-mind.